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< The Real Story Behind 0% Financing

Know the full picture

The real story behindzero percentfinancing

A 0% offer can look like a great deal--and sometimes it is. The smartest decision comes from comparing the vehicle price, available incentives, total borrowing cost and future depreciation together.

$

Compare the price

A promotional rate may replace a cash rebate or another incentive. Compare the complete purchase price.

Plan for depreciation

New vehicles usually lose value fastest during the first years, regardless of how they are financed.

Know the full picture

The best choice depends on the vehicle, offers, budget, loan term and how long you plan to keep it.

The advertised rate is only one number

Look beyond 0%

Promotional financing has a cost. Depending on the offer, that cost may appear through vehicle pricing, fewer rebates, different incentives or other program terms.

Example: 0% financing
$45,000
Higher purchase price

Promotional rate; different incentives may apply

VS.
Example: financed at 5%
$42,000
Lower purchase price

Interest is charged separately over the term

Vehicle price
+
%Borrowing cost
Available incentives

Illustration only: These prices are not a current offer or a claim that 0% pricing is always higher. Ask for a written comparison showing the selling price, incentives, fees, rate, term, payment and total amount paid.

Often the biggest ownership cost

Depreciation starts right away

Financing at 0% can reduce interest, but it cannot stop the vehicle from losing value.

100%
NewDrive off the lot
~80%
1 yearAbout 20% lower
~60%
3 yearsAbout 40% lower
~45%
5 yearsMore than 50% lower

Actual depreciation varies by vehicle, age, mileage, condition, demand, accident history, maintenance and market conditions.

Why timing matters

Loan balance vs. vehicle value

Early in a long loan, value may fall faster than the balance is paid down. This is often called negative equity.

Watch the gap

If you owe more than the vehicle is worth, the difference may need to be paid or carried into the next loan when you trade.

Best practice: ask for your current payout and a realistic trade appraisal before replacing your vehicle.

Illustrative loan balanceIllustrative vehicle value
PurchaseYear 1Year 3Year 5+

Illustration only: Actual loan amortization and market value depend on the amount financed, down payment, term, rate, payments, mileage, condition and market.

The bottom line

Buy smart. Drive happy.

0% is not "free money"

It means no stated interest is charged under the promotional contract. Price, incentives, term, fees, depreciation and your future plans still determine whether it is the best value.

Smart buying checklist

Compare the total amount paid--not only the payment or advertised rate.

Ask whether choosing 0% means giving up a rebate or discount.

Check the loan term; a shorter term can mean a higher payment even at 0%.

Choose the right vehicle for your needs and expected ownership period.

Understand the trade value, loan balance, taxes, fees and optional products.

Knowledge is power

Let's compare your options clearly.

Our goal is to help you understand the full offer and choose what works best for your needs, budget and future.

☎ Call 705-540-8038
Educational illustrations only. Actual pricing, incentives, rates, terms, payments and depreciation vary. Financing is subject to lender approval and applicable conditions. Call 705-540-8038 for current details.
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